eras tour profit so far. Keep in mind, however, these price ranges. eras tour profit so far

 
 Keep in mind, however, these price rangeseras tour profit so far Tour Profit: $458

1. March 27, 2023 · 8 min read. For our premium ad-free experience, including exclusive podcasts, issues and more, subscribe to. But Swifties are the real masterminds, TBH. So, if you sell tickets for $1,000 and you paid $700, your profit is only $300. $244,218,015. 1 billion from the Eras Tour, according to estimates from Peter Cohan, an. Swifties skew female, Democratic, millennial, and likely live in the suburbs. 1 billion from the Eras Tour, according to estimates from Peter Cohan, an associate professor of management at. sales, according to data from Box. It beat out the previous record-holder "Spider-Man: No Way Home" — by nearly $10 million. EVERMORE ERA 10. S. The singer made contributions to food banks in Arizona and Nevada. Taylor Swift’s Eras Tour Surprise Songs (So Far) Glendale, California . So far, though, there have been no special guests on The Eras Tour, and the surprise song now seems allotted for fan favourite cuts that didn't make the sprawling 44 song selection. On average, Era Tour fans are spending U. The Eras Tour began in Glendale, Arizona, on March 17, 2023, and is set to conclude in 2024. In fact, The Eras Tour has outsold the. Here is a list of the surprise songs that were performed during Taylor Swift's Eras Tour. The Eras Tour is projected to generate close to $5 billion in consumer spending in the United States alone. 1 billion — is also the second-biggest opening day for the month of October. 6 Billion for the U. The Aug. Taylor Swift: The Eras Tour's box office is a massive hit so far. 20 and more than 40,400 tickets sold. Taylor sang surprise songs (but they were covers) as far back as 'Speak Now'. The Eras Tour has grossed more than $300 million so far according to PollStar, a trade publication for the live music industry. October 30, 2023. Pre-sale for 'Eras Tour' film breaks record for AMC. 13 — will also be. Taylor Swift has announced international dates for her record-breaking Eras tour, with shows set for UK, Europe and. 6 billion in total consumer spending, larger than the GDP of 35 countries. Subscribe to newsletters Subscribe: $29. The trade off was longer wait times in queue for some fans. The typical Swiftie is spending $1,300 to go to the Eras Tour but might make under $50,000. By the end of the full world tour, which is booked with 146 stadium dates well into 2024, Swift’s sales could reach $1. The tour. 3. She shared reflections on Instagram. ” That’s when, 30-some songs into her Eras Tour show, Swift shakes off her dancers and band members. " Indeed, Swift performed the song for a second time on August 5 in Los Angeles. She has 50 truckers total, so that adds up to $5 million in bonuses. 13 to at least Nov. Greta Gerwig’s Barbie parties across $1. In celebration of the the three shows at AT&T Stadium from March 31 to April 2, Arlington went all out with fun attractions and events, from a new street called “Taylor Swift. Taylor Swift ’s Eras Tour could gross over $1. So far on the Eras tour she has worn more than 40 different outfits, with roughly 16 outfit changes a night. In her Speak Now Tour Swift performed a series of surprise covers, including Train's 'Drops of Jupiter'. Quote Some sources suggested the average gross at the NFL buildings would be closer to $14 million, depending on pricing and premium offerings, which would put Swift’s “The Eras Tour” at a massive total gross of $728 million – nearly three-quarters of a billion dollars. 6M Years Active: 2010 - 2013 Roger Waters and his The Wall Live tour had a great three-year run starting in 2010. Guitar in hand and making her. 9 million tickets, according to figures reported to Billboard Boxscore. And I think Rep Tour had dynamic pricing on and had things like $800 tickets whereas the Eras Tour seemed to not have it on and pretty much all the tickets stayed in the announced $49-$449 range. Fees are expected to increase. 15, the most tickets ever sold for an artist in a single day. But interest in Swift’s tour has only grown, and so have ticket prices. Taylor Swift‘s Eras Tour set list features a surprise song (or two), so far performed during a mini acoustic set, on each date of the the superstar’s 2023 trek. If you want to see if your favorite song is in the setlist or try to cross-reference if your favorite song hasn’t been a surprise song yet. though many spent far more on the resale market. So far, Taylor Swift’s Eras Tour movie has made around $123 million worldwide in its first week, according to official box office figures. The movie, directed by Sam Wrench, would be a way for millions more to experience the Eras Tour. She has sung surprise songs from every one of her albums so far, but has also definitely favored some over others. The “generous” amount, he said, far exceeds the standard expected bonus. The tour was a commercial success and received critical acclaim. She was. On average, Era Tour fans are spending U. Billboard estimates “Eras” will generate $591 million in ticketing revenue — 71% more than her 2018 tour, “Reputation,” which sold $345 million worth of tickets. 20 and more than 40,400 tickets sold. Early projections for Taylor Swift: The Eras Tour’s first-weekend box office draw are upwards of $100 million. All of the newly announced additional dates are. Updated on August 31, 2023 10:55AM EDT. Taylor Swift The Eras Tour:5 magic moments at State Farm Stadium that Arizonans saw first Other substitutions in Taylor Swift's Eras Tour setlist. 7 million and sold 2. Taylor Swift's Eras Tour Could Possibly Generate $4. The Eras Tour has been the most meaningful, electric experience of my life so far and I’m overjoyed to tell you that it’ll be coming to the big screen soon 😆 Starting Oct 13th you’ll be. Discover an updating list of all of the surprise songs performed by Taylor Swift on The Eras Tour, so far, below. Ticket reseller Stubhub listed tickets to Taylor Swift "Eras Tour" events for as much as $6,300 per ticket to some shows, for seats close to the stage. The Eras Tour will give a $320 million boost to Los Angeles County's gross domestic product (GDP), the California Center for Jobs & The Economy estimates. “The typical amount is $5,000 to $10,000 each. S. Below, find all the surprise songs Swift has performed on the Eras Tour, updating live. According to AMC Theatres Distribution, The Eras Tour had pulled in more than $100 million in pre-sale tickets worldwide as of October 4. The tickets that have been sold have generated an estimated $591 million. 2 responses to “Taylor Swift’s ‘Eras’ Show Is a Three-Hour, 44-Song Epic That Leaves ‘Em Wanting More: Concert Review”. Taylor Swift. Taylor's estimated cut would be larger than the yearly economic output of 42 countries, and a $4. Big Number. S. 0:34. leg of the tour will generate $5 billion in economic impact in the cities where she tours (“more than the gross. QuestionPro, a research company, found that the Eras Tour could result in $4. To reach $4. m. How much is Taylor Swift making from the Australian concerts of her Eras tour? This article is more than 4 months old It is estimated the seven shows will earn the singer $35m on top of the. — “State of Grace” and “This Is Me Trying”. Taylor Swift‘s Eras Tour set list features a surprise song (or two), so far performed during a mini acoustic set, on each date of the the superstar’s 2023 trek. Grosses and attendance lined up, too — $86. Swiftee stimulus. She has sung surprise songs from every one of her albums so far, but has also definitely favored some over others. Playing across 3,855 cinemas nationwide, The Eras Tour opened to a per screen average of $24,073, earned $37. An average Eras Tour concert runs for more than three hours, but Swift’s publicist Tree Paine confirmed to Billboard that the concert film has an official runtime of 2 hours, 45 mins. The tour will likely make upwards of $600 million in revenue, blowing out the numbers from her previous tour, 2018's Reputation, which grossed $345 million. Swift is also poised to break her own record for a gross in North America. 3 million so far this year, with an average ticket price of $104. And Eras is showing no signs of slowing down. The economic impact. Melody Chiu. In fact,. It was just two. So, if you sell tickets for $1,000 and you paid $700, your profit is only $300. Some surprises are in store! Taylor Swift kicked off her highly anticipated Eras Tour in Arizona on March 17, 2023, and she debuted a 44-song set list. WeWork shares have plunged by 97% in the. Wesley Lapointe / Los Angeles Times via Getty Images. According to some calculations, ticket revenue will far surpass that 10-figure mark,. 9 million and 867,000 tickets in Europe on Formation and $87 million and 871,000 tickets on OTR2, versus $169. Tickets to her concert were super hard to come by (some sold for as much as $18,400), fans could watch her tour from the comfort of a theater. 9 million and 867,000 tickets in Europe on Formation and $87 million and 871,000 tickets on OTR2, versus $169. The jaw drop ‘Era’May 2023- June 2023. 6 billion. — The Eras Tour (@tswifterastour) August 9, 2023 After attending one of the Texas shows early on in the tour, Taylor’s bestie, Selena, returned for night five in Los Angeles on Aug. The Era tour doesn't have enough dates to meet her demand at a reasonable price so we aren't going to see those cheap tickets. AMC is calling Friday for Eras Tour at $39M. The average “Eras Tour” ticket costs $254 per person, according to Bloomberg, though it seems many fans have coughed up much more than that, with tales of superfans seeking last-minute seats. In case you haven't heard yet, Swift adds two surprise songs to her Eras Tour setlist each night, to keep things fresh. S. Swift's massive performances in Los Angeles earlier this month brought. 2. Here's every Taylor Swift Eras Tour surprise song so far. Meanwhile Beyoncé’s traveling ballroom is more unpredictable—sometimes over three hours, sometimes closer to two and a half, with Setlist. That set a new record for single-day ticket preorders at AMC, the company said, beating the previous champ, "Spider-Man: No Way Home" by nearly $10 million. Dylan Smith. The live music trade publication concedes that it is doing a fair amount of estimating. Since then, people have fallen into three categories. Taylor Swift‘s “Eras Tour” concert film is projected to open to $100 million at the domestic box office, but the final weekend number will likely be much bigger. The hard-rock band's most recent tour raked in $584 million for 158 shows across the world, with 5. March 24 in Las Vegas, Nev. An homage to her. She powers through for more than three. By Ashley Iasimone Taylor Swift‘s Eras Tour set list features a surprise song (or two), so far performed during a mini acoustic. willow 12. During her Eras tour, which features songs from all of her albums, the pop singer has been making donations to food. 2 million so far, according to Touring Data. 8 million, making it the year’s biggest tour so far. 1 billion, thanks in part to her massive 146-date worldwide Eras Tour and its subsequent tour movie. 89 (plus tax) for adults and $13. As with any good competition, Madison and Sam established a few rules before diving in. “Eras Tour” earned $92. Fans can register now for the TaylorSwiftTix Presale until Nov. Tour Profit: $458. Later in the report, they say, “The totality of Taylor Swift’s U. Average Tickets Sold Per Show: 53,923 Total Tickets: 1,186,314 Average Gross: $13,627,946. As if the ‘Eras Tour’ itself weren’t enough, Taylor didn’t come to play during her mid-tour dates — she’s always delivering something new. But with recently added concerts in Latin America, Asia, Australia and Europe through 2024. S. Love Story. In the first 24 hours of sales on Thursday, Swift's Eras Tour movie racked up $26 million in ticket-sales revenue, AMC said. The IRS is going to know if you made big money reselling tickets for tours by the likes of Taylor Swift or Beyoncé. is breaking attendance records — and poised to be one of the highest-grossing tours of all time. Most of the money goes toward the cost of production, and that sum doesn’t include the additional millions of dollars in merchandise sales that the Eras tour is generating. The Eras Tour is the ongoing sixth worldwide tour by American singer-songwriter Taylor Swift. The same Bloomberg report estimated that the “Karma” singer is “on pace to gross more than $1. The Eras Tour is the ongoing sixth concert tour by American singer-songwriter Taylor Swift, who described it as a journey through all of her musical "eras". With smart investments, she owns a $150 million real estate portfolio. This change comes in the wake of big-name concerts in 2023, including Beyonce’s “Renaissance Tour” and Taylor Swift’s “The Eras Tour. The story so far: On August 31, U. Taylor Swift's net worth is now over $1 billion thanks to the Eras tour, Bloomberg reports. Now, a different analysis says the tour’s revenue will blow past the. While the outcome of the story is surprising, the fact that 83% of the available inventory of Eras Tour tickets on StubHub was sold by fans and not ticket brokers is a. This early in the show, Swift may need to pick up the pace. 3M back in 2019, and ahead of 2021’s Venom: Let There Be Carnage. leg at $624 million. $244,218,015. ” March 17 at Glendale, Arizona: “mirrorball” and “Tim McGraw” March 18 at Glendale, Arizona. Swift is also poised to break her own record for a gross in North America. Lifestyle. “Red” — 15 songs. The Eras Tour is projected to generate close to $5 billion in consumer spending in the United States alone. The success of The Eras Tour will bump up Swift’s wealth significantly. S. All Time Worldwide Box Office for PG-13 Movies (Rank 301-400) 335. 2 million million haul in 2019, and the Swift. 1 billion from the Eras Tour, based on the average ticket price of $456 and the assumption that. m. S. According to Houston First’s data, there was an 87% hotel occupancy rate the weekend Swift performed. Taylor Swift: The Eras Tour movie had a low budget of $10M-$20M, mainly covering filming expenses and crew costs, making it a cost-effective production. 4bn. The Eras Tour is a collection of Taylor Swift’s journey “one era at a time,” as the artists explains herself. Only five. While stan culture can foster community, it also can promote hostility, an expert told me. With a total of 52 dates, Variety reports that this will be her biggest U. . June 9 2024, Edinburgh – BT Murrayfield Stadium. “The Eras Tour” ended up breaking a Ticketmaster record as over two million tickets were sold for Swift’s shows on Nov. See videos of the most beloved 'Errors Tour' moments so far. That. But it still makes. Guitar in hand and making her. That was enough to make. But the Eras Tour's influence and impact extends beyond just ticket and merch sales. Taylor Swift's Eras Tour may gross $1. As Taylor Swift ascended to the stage. 15, the most tickets ever sold for an artist in a single day. Ticket reseller Stubhub listed tickets to Taylor Swift "Eras Tour" events for as much as $6,300 per ticket to some shows, for seats close to the stage. $1,300 – equivalent to more than $1,700 in Canada – on tickets, merchandise, alcohol, food, parking and hotels, Canadian music correspondent Eric. OK. Currently, the projection for Coldplay's current tour estimates that they may be the first to reach $1 billion. The news comes amid the release of '1989 (Taylor's Version)' and her concert film's box office success. According to Fortune, a data report from research company QuestionPro suggests that The Eras Tour has the potential to generate a staggering $4. Swift pulled record-setting crowds over the weekend when her buzzed-about "Eras" tour opened shop for three nights at Nissan Stadium, Nashville's. The live music trade publication concedes that it is doing a fair amount of estimating. The Grammy winner kicked off her tour in March in Glendale, Arizona, dazzling fans with a career-spanning 44-song setlist. 1 billion — is also the second-biggest opening day for the month of October. Taylor. “The Eras Tour has been the most meaningful, electric experience of my life so far and I'm overjoyed to tell you that it'll be coming to the big screen soon,” Swift said on social media on Thursday. Swift's Eras Tour concert film was announced Thursday and sold $26 million in tickets in a single day. How much is Taylor Swift making from the Australian concerts of her Eras tour? This article is more than 4 months old It is estimated the seven shows will earn the singer $35m on top of the. While Swift’s tour still has 13 months to go, so far it’s been estimated she's earned $1 billion in sales, with Pollstar estimating the singer will exceed $1. 5 million per show and Soldier Field netted $14. Here are all the surprise songs she's performed so far, which we'll continue to update throughout the tour. Taylor Swift has added an additional 17 dates to her 2023 "Eras Tour" shortly after adding eight shows to the original schedule. An average Eras Tour concert runs for more than three hours, but Swift’s publicist Tree Paine confirmed to Billboard that the concert film has an official runtime of 2 hours, 45 mins. Here's the artists we hope she brings on stage to help tell. One Twitter. August 9, 2023 was the final show this year of Taylor Swift’s tour across the United States. The average Eras Tour ticket costs $254 and many of them sell at even a higher price due to the insane amount of hype and demand surrounding the concert, but Taylor herself certainly makes all of. It's the Eras Tour era:5 magic moments at State Farm Stadium that Arizonans saw first. Taylor Swift's Eras Tour Could Possibly Generate $4. 3M back in 2019, and ahead of 2021’s Venom: Let There Be Carnage. In its opening weekend, the pop singer’s concert film, “Taylor Swift: The Eras Tour,” raked in about $96 million in the box office in the United States and Canada, movie theater chain AMC. An average Eras Tour concert runs for more than three hours, but Swift’s publicist Tree Paine confirmed to Billboard that the concert film has an official runtime of 2 hours, 45 mins. For reference. The movie has been a massive box office hit, earning over $160 million so far and turning a profit even before its theatrical release due to record-breaking pre-sale tickets. This website displays all albums Taylor's put out so far each divided into three categories: Surprise, Fixed, and Unplayed. as of now. fm estimates that the average show length on the “Eras” tour is 3 hours, 23 minutes. March 24-25 at Allegiant Stadium. 4 billion or more — exceeding Elton John’s $939 million for his. Taylor Swift is actually taking home about 85% of all revenue generated by The Eras Tour, and that money is adding up quickly. 4. Ticket reseller Stubhub listed tickets to Taylor Swift "Eras Tour" events for as much as $6,300 per ticket to some shows, for seats close to the stage. 6 billion Taylor Swift. How much do tickets for Taylor Swift The Eras Tour concert film cost? Tickets for the film went on sale Thursday with prices of $19. . The trade off was longer wait times in queue for some fans. Taylor Swift has taken the Swift Show back on the road for the Eras Tour, her first trek in five years. Pop superstar Taylor Swift ended the first U. ‘Taylor Swift: The Eras Tour’ Tracking for Huge $75M to $100M Box Office Opening. AMC revealed in a press release on Friday that Swift's concert film, which will be available to watch in theaters from Oct. Taylor Swift: The Eras Tour movie had a low budget of $10M-$20M, mainly covering filming expenses and crew costs, making it a cost-effective production. At her opening night in Arizona. Many of these same fans travelled from far and wide to be here tonight after fighting to get tickets for The Eras Tour amid a Ticketmaster fiasco that saw the general sale cancelled and some. Meanwhile Beyoncé’s traveling ballroom is more unpredictable—sometimes over three hours, sometimes closer to two and a half, with Setlist. $241,659,051. Taylor Swift is in her giving era. Playing across 3,855 cinemas nationwide, The Eras Tour opened to a per screen average of $24,073, earned $37. " March 18 at State Farm Stadium in Glendale, Arizona. 80 on merchandise purchased after the show. By. They have 58 dates remaining and could very well break the billion dollar barrier. For the few tickets that are stilling being released, Taylor is keeping them to the presale prices so they are significantly below market value but aren't discounted like the reputation tickets. Taylor Swift's 52-night, 20-city tour through the U. It is not known whether the extravagant production will come to the rest of the world - but fans are living in hope. It’s. Taylor’s setlist encompasses her entire musical career with over 40 songs. In case you haven't heard yet, Swift adds two surprise songs to her Eras Tour setlist each night, to keep things fresh. It's A Love Story Package $399. Elie Saab, Mary Katrantzou, Julien Macdonald and Balmain are just a handful of the in-demand designers who have graced Swift’s performances with iconic silhouettes, ranging from the 1989 World Tour to the Red Tour, Reputation Stadium Tour, Speak Now World Tour and more. Harry Styles’ Love On Tour, the third highest-grossing act worldwide, brought in $124 million from 34 performances. One person who hasn. $2M per show on average for 219 shows, with over 4 million total. Not only is the Eras Tour estimated to rake in a huge revenue by its conclusion, but so is Taylor Swift herself. “1989” — 11 songs. S. Adult tickets are being sold for $19. —Breaking: Taylor Swift is not simply a voice in. , setting attendance records in Arlington, Texas’s AT&T Stadium and Nashville’s Nissan. O n St Patrick’s Day of this year, Taylor Swift kicked off her Eras Tour, a 52-stop showcase encompassing all ten of her studio albums. That set a new record for single-day ticket preorders at AMC, the company said, beating the previous champ, "Spider-Man: No Way Home" by nearly $10 million. It won’t stop there, though; Pollstar is estimating that the final gross will wind up around $1. Getty Images. Ticket prices will range from $49 up to $449, and VIP packages will start at $199 up to $899 on a first come, first served basis. She has already surpassed $1 billion, with more shows coming. The 21 Special Guests We Hope to See on Taylor Swift’s Eras Tour Taylor's map-crossing, career-recapping trek kicks off on March 17. 2 days ago · Taylor Swift's Eras Tour is expected to earn her close to $4 billion from ticket and merchandise sales. As of November 23, 2023, the concert movie “Taylor Swift: The Eras Tour” garnered more than 246 million U. 2 billion in North American ticket sales alone. So this large amount is unbelievable. The Rolling Stones "A Bigger Bang Tour. 9 million tickets, according to figures reported to Billboard Boxscore. Taylor Swift: The Eras Tour's box office is a massive hit so far. To stay up to date on all of Swift’s secret songs, bookmark this. According to a QuestionPro poll, the average attendee of the Eras tour in the US spent $291. Each night's show offers up a career-spanning three-hour epic, with a sprawling setlist that. The Eras Tour is Swift's second all-stadium tour since her Reputation stadium tour in 2018. The Eras tour generated approximately $13. Senate. The post Taylor Swift ’s “The Eras Tour” Is a Triumph of Spectacle and Stamina: Review appeared first on Consequence. GLENDALE, Ariz. Legislation in Colorado was vetoed by the Democratic governor at the urging of some consumer groups. Taylor Swift’s The Eras Tour Is a 3-Hour Career-Spanning Victory Lap. ‘Taylor Swift: The Eras Tour’ Tracking for Huge $75M to $100M Box Office Opening. Fearless 8. 1 million and 1. Citing survey data from August done by research firm QuestionPro, CNN reported on 26 October 2023 that The Eras Tour could gross USD 2. In 2023, Elton John 's Farewell Yellow Brick Road set a new record for the highest-grossing tour of all time, with a revenue of $939. She told the crowd that if a surprise song is from her latest album, "I can do it however many times I want," adding, "I'm feeling very Midnights-y. Taylor Swift’s era-defining “Eras” tour is flying like a jet stream, high above the music scene — b…The biggest windfall is headed straight to Swift, who stands to make as much as $4. 13 (plus tax) for kids and seniors. From stage to screen: A concert film of Taylor Swift's Eras Tour heads to theaters. Tickets to her concert were super hard to come by (some sold for as much as $18,400), fans could watch her tour from the comfort of a theater. $244,218,015. Directed by Sam Wrench, the film documents the Eras Tour, Swift's 2023–2024 concert tour in support of her discography. The official tax rules on selling tickets. 9 show at SoFi was meant to close out the U. A new report has revealed how much of the box. “Starting Oct 13th you’ll be able to experience the concert film in theaters in North. Having raked in north of. I got death threats, was doxxed, called anti-gay slurs, and a campaign was started to get me fired. Currently, her fortune is estimated at $600 million, with a monthly income of around $150 million, according to figures. The thing is: The Eras Tour setlist is already 44 songs deep, so we wouldn't blame her if she lost track (and preferably played "Death By A Thousand Cuts" again). Tickets range from $49 to $899 for the most expensive VIP package, with resale market prices hitting. Aug. On average, the report found Swifties were spending $1,300 to head to the. 1 billion profit is also enough to send every American a little more than $17. If the average ticket price was $700 instead of $215, “Eras” ticket sales would pop to $1. In this entry, we spoke to a Jersey. Profits are reported as income (specifically, a short-term capital gain) on your tax return. , resident was in a car accident and. . Fans who were lucky enough to have attended the tour so far. and. Keep in mind, however, these price ranges. 90. All Time Worldwide Box Office for PG-13 Movies (Rank 301-400) 335. Taylor sang surprise songs (but they were covers) as far back as 'Speak Now'. 1. 90. leg of the tour, but given Swift’s latest announcement, it will do so only for now. 50/mo. An average Eras Tour concert runs for more than three hours, but Swift’s publicist Tree Paine confirmed to Billboard that the concert film has an official runtime of 2 hours, 45 mins. . So far, Coldplay's Music of the Spheres tour has earned. The Rolling Stones "A Bigger Bang Tour. 6. AMC revealed in a press release on Friday that Swift's concert film, which will be available to watch in theaters from Oct. As if the ‘Eras Tour’ itself weren’t enough, Taylor didn’t come to play during her mid-tour dates — she’s always delivering something new. Fifty-one nights of The Eras Tour and only seven surprise Reputation songs!. “Miss Americana & the Heartbreak Prince”. What Made Taylor Swift’s Concert Unbelievable. CNN —. If the current spending pace continues through the end of the tour, The Eras tour will have generated an estimated $5 billion in economic impact, more than the gross domestic product of 50. "Taylor Swift: The Eras Tour" surpassed $100 million in global pre-sales and broke the theater's record for highest ticket sales revenue during. She is a hyperluminous star, pulling in all manner of matter and casting a bright light on all of it. ) All told, by the time Ticketmaster sells the remaining 170,000 tickets, the company’s total revenue will.